BORDZ-UP LAUNCHES ITS AMAZING LINE OF GRAVITY SUSPENSION RACKS AT THE ACTION SPORTS RETAILER SHOW IN SAN DIEGO SEPTEMBER 9 - 11

September 7, 2005

Plymouth, CT. September 7, 2005 -- Boarders finally have the ultimate solution for holding, storing and displaying all of their snowboards and skateboards. Bordz-Up's Gravity Suspension Racks™ hold boards vertically in place without any unsightly bars, straps or pegs to obstruct graphics and artwork. It's like having your board suspended in air! Bordz-Up's patent pending Gravity Suspension System is nothing short of revolutionary and it's quickly becoming the choice of both professional boarders and Pro-Shop owners.

Pro-Shop owners, professional skateboarders, retailers and hundreds of industry players will get their chance to try out these amazing racks and see their own boards defying gravity in one of the Racks on display in Bordz-Up's ASR Show booth #3710. Bordz-Up Gravity Suspension Racks feature a totally unique "three point" gripping system that firmly holds and locks boards in place without scratching, warping, or otherwise damaging them. This innovative system converts the "gravitational force" being generated by the weight of the board into "horizontal" pressure, which then firmly locks the board into place.

Bordz-Up's GSR Line of racks are an engineering breakthrough in both design and functionality. Come check out our product line at the ASR Show September 9th through the 11th and find out why our revolutionary Racks are fast becoming the choice of both Board Professionals and Pro Shop owners. For more info, visit us at http://www.bordzup.com

Please contact:
Steven Garceau
Bordz Up, LLC
50 Altair Avenue
Plymouth, CT. 06782
Tel: (860)283-0077
E-mail: steve@bordzup.com

ABOUT BORDZ-UP:
Bordz Up, LLC is positioned to become a leading provider of innovative support products to the ski, surf, skate and snowboard communities. Bordz Up products meet the highest standards for quality, durability, functionality and affordability. Our strong commitment to innovation and craftsmanship is embodied in every product we sell. The company is planning on making several new product introductions during 2006.